Online business offers a lot of opportunity with little investment. Webmasters build websites to promote products and information while making a steady at home income.
You might be surprised to find out that most online marketers are not pro web designers. This is mostly because there are so many great softwares available that make building websites very easy. Also, many use the free WordPress blog software, which is a very effortless way to build a site.Often times experienced marketers will tell you that building a website is the easy part, the actual marketing and promotion aspect is much harder.
There are many facets to building a great website. While it’s true that experience is your best teacher in Internet marketing, learning how to avoid mistakes in website design is important. A lot of website mistakes are often typical and do not have to be a problem check out this useful site how to make a website properly.
3 Useful Tips for Making Websites
1. Website Design
Keeping visitors on your site to perform the requisite action is crucial to its success. A bad one can easily ruin your business because it will affect the traffic that comes to it. Navigation is one of the most important elements of proper web design.
Traffic has to be able to go from one page to another without much effort, which takes a proper sidebar navigation plus a good linking structure on the sub pages themselves.
The best navigation appears on every page in either a left sidebar, or a top bar. Another element are colors of the nav bars, they should compliment the site’s design, but also stand out. Research another another concern at excellent tool for website loading times issues.
It is also very important to make sure the navigation headers are readable against the background, many times you will see some dark color text against a dark background, which is useless as it is unreadable or takes too much effort to read. Always stick with rules that work, dark and light contrasts.
It is a good idea to stay away from overly complicated drop down menus. It’s a fact that the Internet user has a very short attention span and likes instant gratification, they don’t want to surf your site for hours just to find what they are looking for. Taking care with navigation is the best way to keep users on your website longer and the best way to ensure that you close the deal.
One mistake that some make is to not do proper keyword research prior to launching their sites. Finding good search volume keywords is important to get the most amount of traffic. Another important aspect of keyword research is to make sure that the competition is not too big to rank.
It is a big mistake to flood the site with too many banners and ads. For the most part Internet surfers have become somewhat immune to banners. Useful content should be the main focus of the site. Banners and Adsense in over abundance can make visitors not trust the site. All ads, including banners, and Adsense should compliment written content instead of being the main focus.